Begeç Asansör Expands Global Market Share: Strategic Expansion in 3 New MENA Countries!

"Begeç" Signature on Gulf's Mega Projects

The MENA region, considered the heart of the global construction and real estate sector, is among the markets with the highest growth potential for the elevator industry, especially with vertical construction and smart city projects. According to sector analyses, the elevator and escalator market in Gulf Cooperation Council (GCC) countries is expected to show stable growth of over 5.5% annually in the coming period.

Aiming to make a difference in this dynamic market with domestic engineering power, Begeç Asansör has signed new partnerships in the three most strategic countries of the region:

• Saudi Arabia (Impact of Vision 2030): Entered the market by offering solutions suitable for the high transport capacity and speed requirements of the massive infrastructure and mega city projects (NEOM, Red Sea, etc.) that are transforming the country's landscape.

• United Arab Emirates (High Technology Standards): Present in the UAE, home to the world's most prestigious architectural structures, with our smart elevator systems that provide aesthetics, comfort, and high energy savings.

• Iraq (Reconstruction and Trust): Expanding our volume in the Iraqi market, where infrastructure and modern housing projects are gaining momentum, with our reliable mechanical solutions that withstand challenging climate and working conditions and operate uninterruptedly.

Data on the MENA Region and Our Export Goals

At Begeç Asansör, we base our global strategy not only on market share but also on long-term sustainability. The cornerstones of our export vision for the region:

• Market Share Target: 15% growth in regional volume. (Strategy: Direct penetration through local partner networks in Saudi Arabia and UAE)

• Product Segment: High-speed and smart systems. (Strategy: Use of regenerative drives compatible with green building certifications)

• Field Support: Multilingual technical infrastructure. (Strategy: Providing comprehensive installation guides prepared in Arabic and English specific to the region and 24/7 remote technical support)

"Safe and Standard-Compliant Installation" Key to Global Success

Produced in full compliance with European standards (EN 81 series), Begeç Asansör systems have successfully passed the strict inspection and safety procedures in the MENA region. Our company officials emphasize the following in their statements about global expansion:

"The secret to being permanent in the international market is not just producing quality products; it is ensuring that the product is installed flawlessly and safely, wherever in the world it may be. Thanks to our multilingual, comprehensive installation guides and technical training programs offered to our new markets, we reduce the margin of error in the field to zero. Together with our partners in Saudi Arabia, UAE, and Iraq, we will continue to elevate Begeç quality with confidence."

Serhat Begeç

Determined to expand its global footprint with new continents and countries, Begeç Asansör will continue to increase its R&D investments in the coming period.